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Drug ads sell a problem, not a solution
Post on 21-08-2006.
POINT REYES STATION, CALIF. - It is an old saying in the advertising trade that you sell the problem, not the solution. That helps explain why the media today are awash with images of disease. Erectile dysfunction, depression, stress, attention deficit disorder, on and on - you can't escape them and the sense of looming peril that they conjure up. ...
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Vietnam posts bigger non-life insurance premium revenues in 1st
Post on 21-08-2006.
Vietnam's non-life insurance premium revenues rose 25 percent on-year to 3.2 trillion Vietnamese dong (VND) (nearly 201.3 million U.S. dollars) in the first half of this year, according to the Vietnam Insurers Association on Monday.
In the period, vehicle insurance premium was the highest, standing at 812.5 billion VND (over 51.1 million dollars), up 8 percent, followed by marine insurance, 361.5 billion VND (more than 22.7 million dollars), up 28 percent. ...
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